Marketing to people can be done now in a variety of ways. If you have a business, then you should look into mobile marketing. This allows you to market to potential customers through their mobile devices. Read on to find out how to get started with this type of marketing.
Some people have data plans on their mobile devices. This means that they can send and receive a certain amount of data. If you want to keep everyone happy, don’t make your messages too large or too full of images. If you really have a long message, just summarize it and give people a link to where they can go to read more if they are interested.
If you already have a website or a mailing list, you should ask these customers if you can have their cell phone numbers. Offer to give them something in return like a coupon or a free sample. Make sure that you tell them you’re keeping their numbers private and under no circumstances should you ever use their numbers for anything but your marketing. You could get in some trouble if you give their numbers to others.
Don’t send people messages at weird times. You are just going to get people annoyed if you message them at 3 in the morning. Be sure that you know the time zones of everyone and send off messages when appropriate. You don’t like being woken up by your phone to see an advertisement, and people probably will dislike this too. Pick a good time, perhaps around 1pm or so.
Make sure that before you have an event, like a sale, that you inform your customers a few hours before it happens. This way, people will have time to get ready to check it out. Don’t let them know right when it starts because they won’t be able to change their plans. You also should be careful about sending a reminder too far in advance because people may forget about it.
Sending out a bunch of messages all day, every day that advertise the same thing is never recommended. This is spam and people really don’t like spam. Not only is it annoying, it can get you in some trouble. You could end up making enemies with your customers and also certain mobile providers. People have been sued for spamming networks so you really need to be sure that you’re sending messages when they’re appropriate and don’t send them too often.
Allow people to opt out of your messages. If you do not, then people will start complaining and this can cause you a lot of trouble. Having the option to opt out can also help people to trust you more. You have to be sure you honor their request because if you generate enough complaints you can get into trouble with mobile carriers.
Mobile marketing is something that you can use to generate more business. Use the tips here to help you get started. Once you know how to effectively use mobile marketing, you’ll see your sales go up!