You can develop a strong presence on the internet by writing quality articles. Go over these tips to learn more about article marketing.

Write useful articles on topics you are familiar with. You should stick to things that are directly related to your online business, such as activities your products are designed for or some helpful tips related to the services you offer. Find out what your audience is interested in by keeping track of which articles are popular and producing more similar content. Feature these articles on your site or blog and create an archive to help your visitors find information on a specific topic.

Share your articles with your audience through emails and social networks. You can update your social networks anytime; post a link to your latest article and write a short introduction to get people to click on your link and read the entire article. Encourage people to comment on your posts and share this content with their friends. You can also send out a newsletter on a monthly basis; include links to new content or to the most popular articles of the month. You can keep your newsletter short by sending only the introduction of each article along with a link. Keep track of how many people click on these links to read the full articles.

Submit your articles to directories. Take the time to learn more about different directories and select one your target audience is likely to use and trust. Select directories with good reputations and useful content and stay up to date so you can submit content to new directories before they become popular. Each article you submit should have a good title filled with keywords and be easy to find through searches thanks to tags. Place up to three or four links throughout your articles to provide your readers with more information on your topic; you could direct them to your site or blog, or to a page where you already have a back-link to your content. You can also add links to your site or blog in your sources.

Submit your best articles to online magazines, newspapers and various sites or blogs. Your goal is to get your content featured on sites or magazines your target audience reads. You can achieve this goal by creating quality articles and establishing a name for yourself within your niche, for instance by signing the articles you submit to article directories with your name. If your content gets featured, do not hesitate to share links or to feature the content of the person who shared your articles. People will be ready to feature your content again if they can gain something from it. Be patient, stay in touch with the people who feature and share your content and help them out in exchange.

Keep these tips in mind and make sure your article marketing efforts are directly related to your other marketing campaigns. Focus on writing quality articles and developing a good reputation online and your article marketing campaign should be successful.