Most companies these days have a website that helps them reach their customers around the world. For a website to be great, it has to be hosted by a reliable company. Here are a few reasons why it’s a good idea to use a great web host.
Your customers have to see that you have a reliable website. Nobody is going to want to purchase anything from you if your site looks unprofessional or is down all the time. It needs to assure them that everything is secure, and you have to set it up to be so. When people order something from you, or request information, you have to respond to them as soon as possible. Make sure that your hosting company provides you with as much notice as possible before they go down for a while.
Downtime is basically when a web hosting company goes down for scheduled maintenance or is having trouble with their servers. Any time this happens you will be losing business because nobody can access your website. Look for a host that has minimal downtime. You probably will never find a host that stays up all the time, but you can find hosts that only go down when it is necessary. Customers will appreciate it if you have a reliable host, and you will see steady traffic.
Sometimes companies will limit your bandwidth. This is basically when you go over the amount of traffic a host allows you to have. It is how much people are downloading and uploading to your site. Don’t get stuck with a host that limits your bandwidth too much. This is especially true if you’re hosting a lot of content and get a lot of traffic. You may have to pay more to get a lot of bandwidth, but it is worth it.
When people see a website that’s down, they think of it as a rookie mistake. They may lose faith in your business. No one’s going to trust your business if they can’t rely on your website. What if you somehow lose their information? What happens if they have a question? When you update your site and have to take some things down, don’t take the whole site down. If you have to, replace the home page at least and tell them what is going on. Provide them with your e-mail in case they have an emergency.
When your business grows, you’re going to need a flexible host that offers options. You don’t want to be stuck with a plan that doesn’t allow you to increase the space you can use or your bandwidth. Find a hosting service that offers ways to upgrade your service as you see fit.
When you make a decision to get a web host it will affect you later on. It’s best to get things in order when you first start out so you don’t have any trouble later on. Use this advice and get yourself a good web hosting service that you can rely on!